MR PORTER Introduces AW25: Timeless Pieces for the Season Ahead

MR PORTER is once again setting the tone for how men should approach the colder months, unveiling its AW25 edit through a campaign shot on the streets of Korea by photographer Robbie Lawrence. The result is a confident take on winter dressing, blending timeless refinement with the kind of ease modern wardrobes demand.

The edit champions elevated essentials—those pieces that define a season yet transcend it. Knitwear leads the conversation, with Saint Laurent turtlenecks and God’s True Cashmere sweaters underscoring the appeal of layering that feels both practical and polished. There’s a deliberate emphasis on texture—knits, wools, and cashmeres working in tandem to create depth without losing sharpness.

Outerwear, naturally, takes centre stage. CELINE HOMME’s sleek leather jackets bring a rebellious streak, while TOM FORD’s structured coats and Loewe’s more relaxed silhouettes explore different modes of winter tailoring. These are coats designed to make a statement, whether cut close and precise or worn with an air of laidback sophistication.

Accessories, too, are not overlooked. Bottega Veneta’s signature bags inject luxury into daily function, while Jil Sander’s reimagined loafers update a perennial classic for a new context. The footwear in particular reflects a key point of this collection: modernity comes not from discarding heritage but from refining it.

Elsewhere, Gucci delivers complete looks that lean into bold styling, while Dries Van Noten anchors the edit with sharp suiting. Together, they provide a wardrobe that moves seamlessly between business, evening, and downtime, reflecting how men actually dress today—shifting across codes without compromise.

There’s a clarity of vision in MR PORTER’s AW25 offering. It’s not about chasing novelty but about distilling the best of menswear into pieces that feel indispensable. By combining heritage houses with directional voices, the campaign lands somewhere between the aspirational and the pragmatic. Winter, after all, is about durability—but that doesn’t mean sacrificing style.