Cerruti snaps up big name male models to showcase its spring collection.
The casting of a model in a campaign is a big decision for any fashion house. The images will be featured in magazines across the world are the brand’s singular way of showing off their vision for the season. For spring, Cerruti has tapped up some of the biggest names in the industry in a beautiful cinematic new campaign.
Shot by photographer Matthew Brookes, the new shots feature Kit Butler, Christoper Einla and David Trulik - three young men that embody the chic, luxury Parisian spirit that Cerruti embodies. Inspired by the SS18 show at the Grand Palais, Paris the mood is one of refinement, bold shapes and graphic prints, shot juxtaposed with a series of uber cool light sculptures.
Speaking of the new campaign, Jason Basmajian, Chief Creative Officer of Cerruti 1881, says: “The campaign is beautifully illustrated, a more graphic, bold and sportier collection that is both relaxed and chic”.
Shop the collection and explore further at Cerruti.